CLEAN BEAUTY PRO-TIP

TikTok’s Top Hair Trends (And How to Keep Your Hair Healthy)

There’s no denying it – TikTok has officially taken over as the place to spot the next big hair trend. Whether it’s curtain bangs, copper tones, slick-back ponytails, or that ultra-chic sleek bob, scrolling through your feed is a mood board for your next salon appointment.

But here’s the thing: trying every viral style can take a toll on your hair if you’re not treating it with a little extra love behind the scenes. From heat styling and colouring to tight updos and product build-up, chasing trends can leave your strands dry, brittle, and damaged.

Luckily, you don’t have to give up style for strength. Here’s how to master TikTok’s top hair trends and keep your hair healthy and happy with a little help from HASK.

Trending styles to try

TikTok has turned the hair world on its head – one scroll and suddenly you’re booking a haircut, ordering dye, or mastering a new braid tutorial. Here are a few of the hottest styles popping up on For You Pages everywhere:

Copper tones
Whether it’s a deep auburn or a light, peachy copper, warm hues are trending hard this year. This vibrant shade works on a range of skin tones, but it usually requires bleaching or lightening first, which means prepping your hair to handle the change is a must.

Curtain bangs
Effortless, face-framing, and totally Gen Z-approved, curtain bangs are everywhere. But while the cut is cute, maintaining that flowy, parted fringe often involves blow-drying and styling tools.

Slick-back ponytails
Sleek, shiny and perfect for those “model-off-duty” vibes, slick-back ponytails are a classic that’s found new life on TikTok. Just be careful – overusing gel and tight elastics can put serious stress on your strands and scalp if you’re not balancing it with nourishing treatments.

Sleek bobs
The “glass hair” trend is still going strong, with sharp, shiny bobs leading the way. Whether you wear yours straight and smooth or add soft waves, this style almost always involves heat tools to achieve that flawless finish.

HASK’s secret to healthy hair

Now for the real tea: the key to pulling off these styles without wrecking your hair is all in the prep and aftercare.

Before you colour, style or slick, give your hair the nourishment it needs to stay strong and resilient – no matter how often you switch up your look. Here’s how HASK can help:

1. Repair masks for pre-colour and pre-heat TLC
Before you bleach or heat-style, hit pause and treat your strands to a deep-conditioning mask. This will help fortify your hair against breakage and lock in moisture so it can better handle styling stress.

     For colour-treated or dry hair: the HASK Coconut Oil Nourishing Deep Conditioner is a hydration hero, packed with nourishing coconut oil to restore softness and shine.

     For blonde hair that’s been lightened: the HASK Blonde Care Deep Conditioner helps brighten your tone, neutralise brassiness and deeply moisturise brittle strands.

Using a repair mask at least once a week is the ultimate hack for healthy hair, especially if you’re jumping between different TikTok looks.

2. Lightweight oils for the perfect sleek finish
No slick-back ponytail or glassy bob is complete without a glossy finish. The HASK Argan Oil Repairing Hair Oil and the HASK Coconut Oil Nourishing Hair Oil are the perfect last step to add shine and tame frizz without leaving your hair greasy or heavy. Just apply a small amount to your ends and mid-lengths for that polished, put-together look you see all over your feed.

Tips from the haircare experts

Want your hair to look as healthy IRL as it does on TikTok? Consistency is key. Here are a few pro tips to help your hair thrive behind the scenes:

1. Deep condition like you mean it
All that heat styling, colouring, and product buildup takes a toll on your hair’s natural moisture balance. Make deep-conditioning treatments a regular part of your routine (not just a last resort!) and your strands will thank you.

A great rhythm is to use a HASK deep-conditioning mask once a week, especially during times when you’re switching styles frequently or using a lot of heat.

2. Scalp care = hair care
Your scalp is where it all begins! A healthy scalp sets the stage for stronger, shinier hair. If you’ve been using heavy gels, dry shampoos, or wearing your hair tightly pulled back for styles like slick ponytails, your scalp can get irritated or clogged.

Give it the refresh it deserves with the HASK Tea Tree Oil & Rosemary Shampoo and Conditioner. This invigorating duo helps soothe dry, itchy scalps while gently cleansing product buildup – all while leaving your roots refreshed and ready to grow.

Your shortcut to strong, trend-ready hair

It’s tempting to chase every trend you see on TikTok – and why not? Your hair is one of the best ways to express yourself. But whether you’re switching shades, embracing curtain bangs, or perfecting your slick pony, make sure you’re backing up your style with the right care.

From deep conditioners to hydrating oils and scalp-soothing shampoos, HASK has everything you need to repair, protect and elevate your hair game – no matter how many trends you try.

Ready to nail those trending styles without the damage?
Explore HASK's huge haircare range and give your hair the care it deserves, from roots to ends.