If you’re dreaming of smoother, shinier, more resilient hair, it might be time to upgrade your routine with one simple tweak: mask more often. Weekly deep conditioning isn’t just a treat – it’s a game-changer for maintaining healthy, hydrated hair that can withstand everything from heat styling to colour treatments to the stress of day-to-day life.
With HASK’s new value-size deep conditioners, it’s now easier than ever to keep your strands soft, strong, and damage-free – without worrying about running out mid-masquerade.
Why weekly masking matters
Hair masks are like multivitamins for your strands. While shampoo and conditioner are the foundations of a good routine, weekly masking takes your hair care to the next level, offering concentrated repair and nourishment that regular conditioning can’t match.
Whether your hair is colour-treated and crying out for moisture, heat-styled and starting to feel brittle, or naturally dry and frizz-prone, a weekly hair mask can help restore balance, rebuild strength, and rehydrate your locks from root to tip.
HASK’s deep conditioners are specially formulated to support hair health with targeted ingredients that do more than just make your hair feel nice – they work to repair, protect, and fortify over time.
Big results in a bigger bottle
You asked, and we delivered. Meet the new value-sized deep conditioners from HASK: the Argan Oil Repairing Deep Conditioner and the Keratin Smooth Deep Conditioner. These 236ml jumbo tubes are packed with your favourite formulas – just in larger, longer-lasting packaging designed to fuel your masking habit for the long haul.
● Argan Oil Repairing Deep Conditioner: Rich with argan oil and rice protein, this ultra-hydrating treatment restores moisture, improves manageability, and helps revive dry or damaged hair.
● Keratin Smooth Deep Conditioner: Infused with hydrolysed keratin and jojoba seed oil, this smoothing formula helps reduce frizz, boost shine, and reinforce weak strands to minimise breakage.
Both options are free from sulphates, parabens, phthalates, drying alcohol and gluten, and they're cruelty-free, so you can feel good about what you’re putting on your hair.
These value sizes mean you can mask more regularly without worrying about waste or running out halfway through the season. Plus, they’re the perfect addition to a bathroom shelf or shower caddy – you’ll always be ready for a self-care moment.
How to get the most from your hair mask
Ready to get started? Here’s how to build a hair mask routine that works – and feels like a mini spa day.
1. Start with clean, towel-dried hair
After shampooing, gently squeeze out excess water. This helps the mask penetrate better.
2. Apply evenly from mid-lengths to ends
Use a wide-tooth comb or your fingers to distribute the mask. Focus on the areas that need the most love – usually your ends.
3. Let it sit for 10 minutes
Use the time to relax. Put on a face mask, light a candle, read a book, or just chill. For even deeper penetration, wrap your hair in a warm towel or shower cap.
4. Rinse thoroughly
Be sure to rinse out all the product – your hair should feel silky, not coated.
5. Style as usual
Your hair will be smoother, softer, and more manageable. Follow up with your favourite HASK leave-in spray or oil to lock in all that hydration.
Pro tip: build your own masking ritual each week. It doesn’t have to be a chore – it can be a grounding, feel-good moment you genuinely look forward to.
Tailor it to your texture
The best part? Deep conditioning works for all hair types – you just need to choose the right mask and frequency.
● Fine or straight hair: Use a small amount of Keratin Smooth Deep Conditioner once a week to add strength and reduce frizz without weighing hair down.
● Wavy or curly hair: Hydration is key. Argan Oil Deep Conditioner helps keep curls bouncy and defined while reducing dryness and breakage.
● Coily or kinky hair: Your hair likely needs more intense moisture. Use a generous amount of mask once or even twice a week, especially if you heat-style or colour. Try HASK’s new Texture Series Beyond Moisture Recovery Mask.
● Colour-treated hair: Weekly deep conditioning helps lock in colour, minimise fading, and reduce damage from chemical processing. Try HASK’s Blonde Care Purple Toning Deep Conditioner for best results.
The more consistent you are with masking, the better your results will be. Think of it as long-term training for your hair – the results compound over time.
Big results in a bigger bottle
At HASK, we believe healthy hair shouldn’t come with a hefty price tag or a complicated 10-step routine. That’s why our new value-sized deep conditioners are designed to make regular masking easy, affordable, and accessible – no matter your hair type or lifestyle.
Ready to start your masking era? Try the new value size deep conditioners now – including the Argan Oil Repairing Deep Conditioner and the Keratin Smooth Deep Conditioner – and give your hair the nourishment it’s been craving.
